Plan & Project Implementation
About the Division
The Plan & Project Implementation Division supports and coordinates City and Department Initiatives to implement the General Plan and the Draft Economic Development Element (EDE). This includes facilitation of the Salinas Downtown Vibrancy Plan, initiating the Alisal Vibrancy Plan, and the coordination of internal and external stakeholders and community partners to accomplish General Plan and EDE policy actions. This Division also provides administrative support and oversight to the Department by supervising, monitoring, and controlling the Department’s operating budget and activities.
Accomplishments
In 2015 the Division:
- Initiated the formal adoption process for the Economic Development Element
- Secured funding to initiated preparation of the Alisal Vibrancy Plan
- Provided small business support by assisting SUBA and processing twenty (20) Grow Salinas Fund loan applications
- Initiated implementation of Salinas Downtown Vibrancy Plan
What We're Working On
Advancement of our Economic Prosperity through:
- Work with business organizations such as the Chamber of Commerce, the Hispanic Chamber of Commerce and the Salinas United Business Association (SUBA) to create a shop local initiative and adopt official local preference policies for City procurement of all goods and services.
- Development of a campaign to promote local businesses and products (e.g. “Made in Salinas”) including a “Buy Local”/“Made in Salinas” website/mobile app.
- Establishment of locations for small business incubation and acceleration that feature low cost, flexible space, with the availability of business support services on-site or through referral.
- Utilization of the Grow Salinas Fund to foster at least one business expansion that results in job retention or creation each year.
- Development and implementation of the Alisal Vibrancy Plan.
- Completion of a target housing market analysis for Downtown, the Alisal, and Chinatown to inform the various planning processes underway.
- Establishment of a façade improvement program next year.
- Revision and implementation of the Alisal Marketplace Plan.
City Enters Healthiest Cities & Counties Grant Challenge
March 12, 2020
In focusing on project implementation for the Alisal and Chinatown plans, the PPI division has begun seeking funding to address priorities identified by the community. Across plans, community health and safety were consistently listed as a top priority. In early March, the City submitted an application, in partnership with the Monterey County Health Department and the Food Bank for Monterey County, to participate in the Healthiest Cities and Counties Challenge. This opportunity would provide funding for increasing access to foods that support healthy eating patterns. The proposed project would pilot a series of pop-up free...
Community Development Staff Attends Grant Writing Workshop
January 29, 2020
At the end of January, Community Development Department staff attended a two-day Grant Writing Workshop through Grant Training Center at the University of California – Berkeley. With the recent approval of strategic plans for Alisal, Chinatown, and Libraries and Community Services, the City’s Community Development Department is shifting their focus to begin project implementation. The workshop provided constructive tips for seeking and developing grants and helped demystify the grant writing process. The class reviewed the basic elements of a proposal including activities, timelines, outcomes, resources, and budget. It also focused on identifying specific problems and...
City Welcomes New Housing VISTA
December 12, 2019
The City of Salinas is excited to welcome another AmeriCorps VISTA member! Madison Roberts will be joining the Community Development Department as the Housing Resources Coordinator VISTA for the next year. She looks forward to working for the residents of Salinas and providing action on affordable housing issues. Combining her passion for sustainable planning and equitable policy, Madison will support the expansion of affordable housing through implementing the Alisal Vibrancy Plan, Farmworker Housing Study Action Plan, and other planning initiatives.
Although she is new to Salinas, Madison is no stranger to California. She graduated...
Visit the plan's website, alisalplan.org to learn how to get...
Salinas Downtown Vibrancy Plan
Learn more about the City's new community-based vision plan for pedestrians, bicycles, traffic flow, sustainable parking and attractive sense of place.
