Plan & Project Implementation
About the Division
The newly formed Plan & Project Implementation Division supports and coordinates City and Department Initiatives to implement the General Plan and the Draft Economic Development Element (EDE). This includes facilitation of the Salinas Downtown Vibrancy Plan, initiating the Alisal Vibrancy Plan, and the coordination of internal and external stakeholders and community partners to accomplish General Plan and EDE policy actions. This Division also provides administrative support and oversight to the Department by supervising, monitoring, and controlling the Department’s operating budget and activities.
Accomplishments
In 2015 the Division:
- Initiated the formal adoption process for the Economic Development Element
- Secured funding to initiated preparation of the Alisal Vibrancy Plan
- Provided small business support by assisting SUBA and processing twenty (20) Grow Salinas Fund loan applications
- Initiated implementation of Salinas Downtown Vibrancy Plan
What We're Working On
Advancement of our Economic Prosperity through:
- Work with business organizations such as the Chamber of Commerce, the Hispanic Chamber of Commerce and the Salinas United Business Association (SUBA) to create a shop local initiative and adopt official local preference policies for City procurement of all goods and services.
- Development of a campaign to promote local businesses and products (e.g. “Made in Salinas”) including a “Buy Local”/“Made in Salinas” website/mobile app.
- Establishment of locations for small business incubation and acceleration that feature low cost, flexible space, with the availability of business support services on-site or through referral.
- Utilization of the Grow Salinas Fund to foster at least one business expansion that results in job retention or creation each year.
- Development and implementation of the Alisal Vibrancy Plan.
- Completion of a target housing market analysis for Downtown, the Alisal, and Chinatown to inform the various planning processes underway.
- Establishment of a façade improvement program next year.
- Revision and implementation of the Alisal Marketplace Plan.
Village Bakery Open, Brew and Krew Ale House Groundbreaking
November 27, 2019
Salinas has two new businesses in town! 303 Front Street, after being vacant for 10 years, is now the location of The Village Deli and Bakery, serving a variety of lunch options, including tacos, burritos, tortas and pan dulce. The deli has a mini store with everyday essentials that you can conveniently pick up on your lunch hour.
Brew and Krew Ale House at 155 Main Street broke ground on November 26th. Business owner, Marlene Garcia’s, love of beer and her business acumen are coming together to bring Mexican cultured inspired beer to the...
Council Accepts Alisal Vibrancy Plan as a Key Strategic Planning Document!
November 14, 2019
On November 5, 2019, the Salinas City Council voted unanimously to accept the Alisal Vibrancy Plan (AVP) as a key strategic planning document. It was a historic moment, as this is the City’s first community-driven plan specifically for East Salinas. Over 2,000 residents and community stakeholders participated in a resident-led engagement process over the past three years conducted in close collaboration with Building Healthy Communities East Salinas (BHC). This process generated more than 150 strategies. Community recommendations evolved into the goals, policies and actions that are the “heart” of the Plan and will inform the...
Holiday Season Marketing Workshop
October 31, 2019
Since June 2016 the City has partnered with El Pájaro Community Development Corporation (EPCDC) to support microenterprise and small businesses through business education classes, one-on-one technical assistance and support with accessing capital resources. Business owners and entrepreneurs are invited to attend a workshop on Saturday, November 9th at the Hartnell College Alisal Campus to learn marketing and storefront display strategies to promote their business during the holidays. Workshop will be presented in Spanish. See attached flyer for more details.
Visit the plan's website, alisalplan.org to learn how to get...
Salinas Downtown Vibrancy Plan
Learn more about the City's new community-based vision plan for pedestrians, bicycles, traffic flow, sustainable parking and attractive sense of place.
